Winning collections without the guesswork
Through the utilization of Retviews’ AI technology, Damart is efficiently tracking retail market data and the competitive landscape in real-time. Automating fashion benchmarking allows them to not only save time, but also guarantees the precision of insights, ultimately optimizing benchmarking efforts and refining retail strategies.
Using Retviews’ data Damart has also been able to respond more effectively to inflation, identify optimal price points, ensuring alignment with a competitive apparel market. AI-powered market intelligence enables brands to best understand competitor assortment strategies at a glance, to release the most relevant collections and foster growth by optimally managing pricing structures.
About Damart
French clothing brand Damart’s best-selling thermal wear range made a name for the company, which went on to diversify its product offering into men’s, women’s, and children’s apparel. True to Damart’s brand ethos, the company continues to offer functional clothing designs with innovative materials, expanding into numerous other categories.
Download the customer testimonial for the details on how Retviews has enabled Damart to set the right prices and stay on top of trends in a fraction of the time spent benchmarking manually.