Fast Furniture delivery expectations: the why
Today鈥檚 ultra-connected consumer isn鈥檛 willing to wait鈥攁nd they no longer have to.
Our latest paper 鈥淔our Forces Driving Fast Furniture Delivery Expectations鈥
Leading-edge furniture companies understand the forces at work in the furniture landscape and promise fast delivery with a whole new sense of urgency.
Our latest paper 鈥淔our Forces Driving Fast Furniture Delivery Expectations 鈥 explores four major shifts that are driving a need for speed in the upholstered furniture industry.鈥
Read it now to:
- Meet the informed and connected consumer and understand their expectation for faster delivery
- Take the pulse of the e-commerce channel, now that Amazon and Chinese company Taobao have rewritten the rules
- Understand the new face of competition
- Learn how leading companies are meeting the need for speed
Fast food, fast fashion, and now fast furniture. Yes, it's here. Get the insight.
The global furniture market is growing at an annual rate of 5.2%
Valued at around $331.21 billion in 2017, it is expected to reach $472.30 billion by 2024.
This鈥痠ncredibly attractive sector is undergoing a revolution,鈥痮ne based on meeting a new expectation: squeezing the time from click to sit. Evolutions in technology, a more globalized world, and changing lifestyles have鈥痯roduced consumers that aren鈥檛 willing to wait鈥攁nd a bevy of new players鈥痮ffering fast delivery are making sure they鈥痙on鈥檛 have to.
Amazon鈥檚 entry into the upholstered鈥痜urniture market in 2017 solidified the鈥痝rowing expectation that next-day鈥痙elivery should not be exclusive to鈥痓ooks and fashion. And all the way鈥痓ack in May 2011 the world鈥檚 biggest鈥痚-commerce site, Taobao, got serious鈥痑bout their online furniture sales strategy.鈥疕eadquartered in Hangzhou鈥痑nd owned鈥痓y the Alibaba Group, the Chinese online鈥痵hopping website, opened a five-story鈥25,000-square-meter Furniture Showroom鈥痠n Beijing, dubbed Taobao Mall鈥痠FengChao鈥痶o complement their online stores. Suffice鈥痠t to say, it鈥檚 now normal for consumers鈥痶o buy an armchair online and expect to鈥痓e comfortably seated in it, in their living鈥痳oom, within the week.
This e-guide will explore the major鈥痜orces having a significant impact on鈥痗ustomer delivery expectations for鈥痶he upholstered furniture market. Yes,鈥痗onsumer鈥痗onnectedness leads players鈥痶o compete on price and customization,鈥痓ut above all, consumer expectations鈥痮f fast delivery are paving the way for鈥痭ew speed-driven business models.鈥疻e will look at how e-commerce and鈥痭ew ways of living and working have鈥痗hanged consumer mindsets, driving鈥痙emand for increasingly fast furniture production.