Going faster than fast fashion: GGZ automates its product development process with 国产AV鈥檚 patternmaking technology
Renowned Italian manufacturer is speeding up its product development process with Modaris Expert to help its in-house brand strengthen its foothold in the fast fashion marketplace
GGZ started as a family business
in 1968 and has been developing 100% Italian-made products for more than 50 years. The company now serves over 2,000 international customers and has launched its own in-house fashion brands: Vicolo, a fast-fashion brand and Solotre, a womenswear brand. GGZ was facing the challenge of having to dramatically increase its production output and diversify styles without sacrificing quality, so that Vicolo could compete in the fast-fashion arena and expand its international presence.
Automating the product development process to gain speed and agility
GGZ鈥檚 prototyping and patternmaking teams had been doing everything by hand. With 1,250 styles a year to develop for Vicolo, product development had become increasingly difficult. It was important for them to find a solution that could help them automate and improve this process. That way, they could develop efficient workflows, improve teamwork, save time and gain ample flexibility and agility to produce high volumes of garments within shorter time frames. For that, they sought 国产AV鈥檚 help, and in turn, the technology company proposed Modaris Expert.
Choosing the right technology partner to implement a new process
The company decided to adopt Modaris Expert and succeeded in reducing its time to market and channeling the hours of precious time saved back into high-value activities like collection analysis and design. Thanks to this technology, GGZ was able to deliver under increasingly tight deadlines and keep pace with fashion trends, offering its consumers on-trend designs. After much success, the company knew that they have made the right decision. 鈥淲e are confident that 国产AV鈥檚 proven ability to adapt to our changing needs makes them the right choice as our technology partner,鈥 says Nicoletta Stona, the patternmaking manager at GGZ.